The ABC Insurance Company has been quite successful in selling their managed care insurance program to employers and organizations. So what was the issue?
The ABC Insurance Company has been quite successful in selling their managed care insurance program to employers and organizations. So what was the issue?
Health Care: Manage Care Enrollment Scenario
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Scenario Summary – Managed Care Plan Enrollment
Atlanta Georgia has a very diverse work force consisting of men and women of various ages, ethnic groups, skills and education. Many people live and work in one of approximately 14 counties that make up the Atlanta region. It is not uncommon for an employee to drive close to 100 miles one way to get to work. The employer base is diverse as well, consisting of large and small employers ranging from entrepreneurs, health care services, local, state and federal government offices, information technology, higher education, landscaping, personal services, banking as well as the fast food industry. Now that we have some background information learn more about the ABC Insurance Company located in Atlanta.
The ABC Insurance Company has been very aggressive and quite successful in recruiting companies, organizations, and individuals to join its Managed Care Plans. Their ranges of services and rates have been extremely competitive. Their employer base is spread out among the 14 counties, which has been attractive to many employers. The ABC Insurance Company has been quite successful in selling their managed care insurance program to employers and organizations. So what was the issue?
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